
CHALLENGE
Seed Beauty, ColourPop's Parent company launched Fourth Ray Beauty in the summer of 2018. They set out to create a line of quality skin care products at an affordable price point.
A new adventure with our one of our favorite clients - it's hard to call that a 'challenge'.
SOLUTION
Already familiar with the platform, ShopifyPlus was a clear choice. It allowed us to run custom promotions using scripts. The style of the site could also be translated through to the checkout. Above all, it would scale with ease as they inevitably grew. The team already had a list of must-have tools and apps required to get started that they were using on ColourPop. In addition to integrating those we developed a private app to help their customer service team manage replacements.

RESULTS
Together with the FourthRay team we created a website as thoughtfully designed as the products. We continue to develop or custom replacements tool. The next step is to add reporting which will enable them to see financial effects. It will also shed (a ray of) light formal changes in the product.
We're so honored and excited to be part of this new journey with Seed Beauty.
Let's Get Started ...
Ready to bring your business to the next level? Have a challenge that needs solving? We're ready to help. Let's do this!