In the world of coffee enthusiasts, Whole Latte Love is a big deal. They are an online retailer of high end espresso machines, coffee makers and other home barista accessories. A family business since 1997, they have amassed a strong reputation as coffee experts who provide unparalleled customer service. Many of their customers are also fans who read their articles and watch videos on their YouTube channel, which has over 300K subscribers.

Migration to OS 2.0

For many years, Whole Latte Love has found success on Shopify, however in 2022, they found their current theme limiting and wanted to upgrade their theme to Shopify OS 2.0. In doing so, they also saw the benefits of cleaning up their code that had accumulated in the past decade. 

Satel worked with WLL in an extremely collaborative process with our development team taking the lead in certain phases of the project and WLL’s development team taking the lead in other phases. The idea was to share our expertise in Shopify with their team so that they are able to maintain their site effectively for years to come. 

WLL’s website is very media rich, there are lots of product photos, articles, guides and even 3D models. These sections needed to be implemented in their Shopify OS 2.0 theme. 

During the project we achieved the following: 

• Based their new theme on Dawn to take advantage of its performance optimized design.
• Moved content blocks into reusable sections to use “sections everywhere”. This allows for ease of development for new and existing pages
• Improved site’s performance metrics while keeping media rich pages
• Post migration, we had a clear path to introduce next steps such as updating in-house apps and internationalization

Whole Latte Love’s migration to Shopify OS 2.0 was a successful collaborative project. WLL modernized their website, improved performance, and set the stage for future enhancements. They are now well-prepared to maintain their status as a top coffee authority.